The right way to sell you at work (Forbes)

Recently, I thought how to "hide" updates to someone Facebook status day and if it has changed my life. I am most attacked by a friend whose daily positions describe spike career his Kiriat with world leaders and endless vacation. These updates is a I do doubt my own achievements - or fill me with envy - as much as they did make my friend for blatant self-promotion penchant.

Grew up, my parents taught me not to extol step. We rolled our eyes into long letters Christmas tells the achievements of other families. We just have our languages a neighbour compared to his son, Tom Cruise. My mother hang good report on the refrigerator, but keep their cards in a drawer, where we have undertaken. "Nobody likes a braggart", she said. "Just limit your head and work hard and people will notice."

In pictures: good method yourself sales at work

Thus, step entirely. The more time I spend in the population active, most I know that my aversion to self-promotion can limit my career. I don't assume that people will notice when I'm doing my job well. This is a version of career as the old expression of forest trees: girl takes a white and a large account land, and there is nobody see, is it get promoted?

Like it or not, self-promotion is part of responsible career management. People with all their own achievements land plums assignments and promotions. Actions speak no more weight than the words. (See also: "Why men do not promote women," by Shaun Rein.)

Coach Peggy Klaus, communication and leadership and the author of perhaps! The art of Tooting your own Horn without Blowing it, blame my squeamishness on "myths to boast" - social, cultural and family things that prevent us from talking about our achievements. People fall often or other of the two sides also attractive: subordinates and boorish, humble and ineffective. It is difficult to find common ground. But Klaus said that with the right form of communication, you can share your accomplishments without feeling like a version more thick hair of Donald Trump.

To start Klaus recommends developing a "bragalogue" - a short and strong story that incorporates a few pieces to know who you are and what you've done. Use it as an introduction where you meet people for the first time. When I hesitated with the suggestion, she offered a convincing counter. "If you were asked to describe a person that you care, you might wax poetic," she says. "Why can't do you the same thing for you? She encouraged me to think of a few positive things I could say that about my work and be willing to share to pass with my boss encounters.

William Arruda, President of Reach Personal Branding, says that the first phase of the art self-promotion is performance. "Build a strong personal brand not revealing great people how you are," he said. "It is people showing how great you are." It adds that employees need to understand where they can contribute to the higher value and then demonstrate these things that make them unique. If you are creative, and then draw on that creativity in team meetings. If you organize all aspects of your life, worksheets, and then share your Type A routine with your colleagues and become the office Excel whiz. Take the most important issue for your organization. Nobody else wants to do, so if you embrace this responsibility and succeed in it, people will notice.

If you're an introvert, enlist others while your horn. "Instead of saying that the world what you've done, find other people who are comfortable describing your role", says Arruda. The strategy works in both directions. If you choose broadcast the word on the achievements of your colleagues, they should do the same for you.